> For the complete documentation index, see [llms.txt](https://lither.gitbook.io/lither-whitepaper/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://lither.gitbook.io/lither-whitepaper/market-overview.md).
# Market Overview
In the dynamic landscape of the cryptocurrency market, Lither positions itself strategically to capture attention and make a significant impact. The cryptocurrency arena, valued at an astounding €77.28 ($91) billion in 2020, witnessed a surge in global crypto ownership rates in 2021, averaging 3.9%. With a robust community of over 300 million crypto users worldwide, the revolution is well underway. More than 18,000 businesses have embraced the cryptocurrency wave, welcoming payments in digital currency. Bitcoin market cap has crossed 1 trillion and crypto market cap crossed 2 trillion as of 21st Feb'24.
Shifting our focus to the European Cryptocurrency Exchanges market, it showcased its strength at €4.38 ($5.16) billion in 2019. A relentless climb is anticipated, aiming for a triumphant €12.96 ($15.26) billion by the end of 2026. This ascent, fueled by a Compound Annual Growth Rate (CAGR) of 16.94% from 2020 to 2026, highlights the fervour of the European appetite for crypto ventures.
Now, let's examine the giant—the GLOBAL BLOCKCHAIN MARKET. In 2021, the world invested a monumental €5.60 ($6.6) billion in blockchain solutions. Brace yourselves, for this spending spree is poised to triple, reaching an astronomical €16.13 ($19) billion by the year 2024. The expansion of the global blockchain market is a spectacle to behold, forecasted to swell to €48.15 ($56.7) billion by 2026. This meteoric rise from €5.10 ($6.0) billion in 2021, at a blistering Compound Annual Growth Rate (CAGR) of 56.9%, paints a vivid picture of the unstoppable momentum propelling blockchain into every corner of the digital landscape.
As the dust settles, the battleground shifts to the realm of B2B cross-border transactions executed on blockchain. The forecast is nothing short of astounding—by 2025, an estimated 745 million of these transactions will transpire, a testament to the seismic shift in the global transactional landscape. In this tumultuous market, Lither stands poised, ready to seize its share of the spoils and leave an indelible mark on the pages of cryptocurrency history.
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